230 Million AI Health Questions Per Week
and your practice isn’t part of the answer
Ask AI health questions every week
Zero-click rate — highest of any industry
Better conversion from AI-referred leads
The Search Volume
This is how many people are searching every month
77% of patients begin their healthcare journey on Google. 84% check online reviews before choosing a provider. But WebMD gets 130 million visits a month while your practice gets 1,000.
| Keyword | Monthly Searches |
|---|---|
| Urgent care near me | 2,740,000 |
| Dentist near me | 1,200,000 |
| Doctor near me | 800,000–1,000,000 |
| Therapist near me | 500,000–800,000 |
| Back pain | 500,000+ |
| Eye doctor near me | 200,000–400,000 |
| Dermatologist near me | 200,000–400,000 |
| Chiropractor near me | 200,000–350,000 |
| Pediatrician near me | 150,000–300,000 |
89% of Gen Z and 75% of Millennials use AI tools to research conditions and compare providers.
Where the Traffic Goes
Platforms capture the traffic. You get the scraps.
A single health directory gets 10,000 to 100,000 times the traffic of a typical independent practice.
The Cost of Paying for Visibility
You're paying for traffic you could earn for free
Healthcare CPCs have risen 40–60% over the past 3 years while conversion rates stayed flat.
The AI Shift
AI is rewriting how people find healthcare services
AI Overviews appear on 88% of all healthcare queries. Treatment searches have 100% coverage. Healthcare’s 83% zero-click rate is the highest of any industry.
230 million people ask ChatGPT health questions every week
OpenAI launched ChatGPT Health — a dedicated medical search engine
Leads from AI sources convert at 27% vs 2.1% from traditional search
62% of AI citations go to sources NOT on page one of Google
Cleveland Clinic, Mayo Clinic saw 10%+ monthly traffic declines
Why You're Invisible
Most healthcare websites are not built to be found
Most practice websites have a stock photo homepage, a service list, and a contact form. AI cannot parse or cite any of it.
Common Questions
Healthcare AI visibility FAQ
How can AI improve patient intake for my practice?
AI-powered intake forms, scheduling, and follow-ups reduce administrative burden. But the bigger opportunity is visibility — Lyteworks ensures your practice appears when 230 million people ask AI health questions every week.
Is AI HIPAA compliant for healthcare practices?
AI visibility tools like schema markup and content optimization don’t process patient data, so HIPAA isn’t a concern. Lyteworks focuses on making your practice findable online through structured data and AI search optimization.
Can AI reduce healthcare admin costs?
Absolutely. AI handles scheduling, intake forms, and follow-up communications. But the highest ROI comes from AI visibility — Lyteworks helps practices appear in AI search results where leads convert at 13x the rate of traditional search.
Why does my medical practice website get so little traffic?
WebMD gets 130 million visits a month while the average practice gets 1,000. The difference is structured data. Lyteworks adds Physician Schema, MedicalOrganization markup, and patient-focused content that AI platforms can cite.
Want the full deep dive?
Read the full healthcare report →Free Assessment
See exactly where your healthcare business stands
We'll audit your website, SEO, and AI visibility — and show you exactly what you're missing. No jargon, no pressure, no cost.